WEBSITE LEAD LABS FOR SERVICE PROVIDERS
Get a website that turns browsers into buyers
One that attracts ideal clients, quickly convinces them “I need this!” and gets them to take the next step, so you can start working together.
THE GOOD NEWS IS…
You don’t need to be a pro marketer, designer, or tech guru to get a website that has your audience saying “YES PLEASE!”
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DOES THIS SOUND FAMILIAR?
You know your website isn’t pulling it’s weight, but you have no idea how to “fix it”
You’re struggling to stand out in a crowded market
Finding new clients while servicing current clients is a constant, stressful juggling act
You’re at your wit’s end: you’re already working so hard and don’t know where to turn
You need a website that gets you more leads in less time
Imagine instead…
You have a dynamic website where your audience quickly decides “This is exactly what I need!”
You’re finally confident your brand messaging and website copy is making sales instead of hurting sales.
You have an automated, sustainable strategy for getting leads, giving you more time and freedom.
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Website Leads Lab will position your business as a unique standout, elevating you above a market full of generics.
I’m Tina, and I’ve been designing websites for over 20 years.
When I started my own business, getting quality leads was my biggest challenge —
I put so much energy into giving my current clients great service that when projects wrapped, the next ones weren’t always booked out.
I didn’t know how to stand out with a compelling message that would hook clients’ attention
I didn’t have a system for attracting and capturing leads in the background while I serviced clients.
This meant I sometimes ended up taking whatever clients came my way, even if they weren’t a great fit.
I was stuck in a feast-or-famine client cycle
I realized that if I didn’t change my “business model”, I’d be stuck working as an employee again, and I’d do anything to prevent that.
So I became the ultimate digital marketer.
I tested lots of different strategies. I did more of what worked and cut out what didn’t.
I grew my website to over 60,000 pageviews each month in a year and a half
I grew my email list to over 7,500 subscribers
LinkedIn found my (then) 6 month old site, and asked me to author a course for them
I successfully turned my website into an automated leads pipeline
AND I CAN HELP YOU DO THE SAME
BECAUSE THE TRUTH IS —
If your site’s not generating leads, it’s just collecting digital dust.
It’s not moving you forward, it’s holding you back.
Even if you spent a lot of money, time, or both to get it.
SO WHAT GIVES?
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Top reasons your website is underperforming —
#1 - The words don’t sell
The fact is, your message matters most. Yep, even more than flashy, amazing design. (And this coming from a web designer!)
The problem is, writing web copy that sells can seem like a big challenge.
The good news is, with the right structure and prompts, figuring out what to say is a natural outcome.
You’ll be amazed!
#2 - It was outsourced
No matter how many thousands you pay a web developer, once the project wraps, they’re gone.
Your business is always evolving, so before you know it, you need to make changes.
You’re on a tight timeframe and you’re out of budget. So you open your site’s back end and your eyes glaze over:
“What fresh version of tech hell is this??”
You close it and walk away frustrated you can’t make the changes needed to support your business.
#3 - The platform’s too complicated
Here are the facts: Not all platforms are equal. WordPress and WordPress-based platforms like Showit require a skillset most business owners simply don’t have.
The big learning curve and constant trouble shooting of non-native software and security is a huge source of frustration. Often business owners can only produce a minimum viable site.
Then it sits collecting digital dust.
#4 - It lacks leads-getting systems
Tough love time: That pretty page is pointless if it doesn’t have eyeballs and strategy to get those eyeballs to take action.
Without a website-marketing system to attract leads, hook their attention, and get them to take the next step, you’re pretty much sunk.
After all that effort and expense, you’ll end up with a digital doorstop.
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★★★★★
“Tina demystifies websites and marketing.
She takes complicated subjects and makes them seem simple.”
— ELISA B.
What if instead of “just a website” you have —
Psychology-backed prompts to craft compelling copy that makes clients and customers say “Yes please!”
A done-for-you Squarespace template built on research-backed strategy to convert browsers into buyers.
A proven blueprint and support system guiding you every step of the way, from zero to launched.
You can’t help but win!
INTRODUCING
Website Leads Lab
for Service Providers
The step-by-step system to write, customize, and launch a website that attracts leads and turns them into clients.
ON AUTO-PILOT. 24-7.
Even if you:
Have never built a website or struggled with it in the past
Have no idea what to say to sell your services
Think systems like email marketing & site analytics sound totally tech (easy-peasy - promise!)
Think being in charge your most important digital asset works for “other people” but won’t work for you
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★★★★★
“You made it accessible through your easy step-by-step guide, even for a newbie like me.
I wanted to thank you for your thorough and easy-to-use template. I found it extremely useful. Frankly, I would never have thought it possible for me to design my own website without it.
The way you provide a comprehensive overview of concepts with specific action steps is terrific. You made it accessible through your easy step-by-step guide, even for a newbie like me.”
— POLINA S.
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By the end of Website Leads Lab, you will have:
your WORDS
You’ll have the content to position your business as a unique standout in a market full of generics
My keyword research & SEO instruction, ideal buyer exercise, and content planners will make it crystal clear.
YOU’LL BE AMAZED BY WHAT YOU HAVE TO SAY!
your WEBSITE
You’ll be shocked at how quickly you’ll launch your leads-getting website
Think you can’t launch your own site? Think again.
Your custom, done-for-you Squarespace template (see below!) has step-by-step instruction. All you have to do is follow along and fill in your info.
IF YOU FOLLOW THE STEPS, YOU CAN’T FAIL!
your LEADS
You’ll have the systems setup to attract leads & convert them
Together we’ll setup search-engine-optimization, an email marketing funnel, and search analytics so you can attract leads and convert them into clients and customers.
Go from “another pretty site” to “client-getting hub”
Let’s look inside the course —
Here’s an overview of Website Lead Lab’s modules with bite-sized video lessons, written instructions, and actionable resources.
01 • The Message
We’ll nail the website words that will get your clients to “YES!”
Plan your keywords for search engine optimization
Get clear on your brand messaging & ideal client avatar
Write your client-winning Home, About, Services & Contact pages
02 • The Style
It’s time to brand the template & make it your own!
Get acquainted with Squarespace
Insert your logo and site title, and customize your header
Create your brand color palette
Choose fonts and animation
03 • The Build
It’s time to transform your template into your new online home!
Squarespace basics and building blocks
Everything about pages: the panel, settings, & sections
Working with content blocks and Squarespace’s easy drag-and-drop editor
04 • The Details
Getting close! Let’s cover those finishing details.
Optimize for mobile viewing
Forms + Google Drive integration
Automate your scheduling
Get your site legal
Set up a successful blog
Connect your social accounts
05 • The Launch
We’ll go through the final bits and hit that launch button!
Connect a domain
Set up an announcement bar
Set up a cookie banner
Get found by Google with SEO
Everything’s set with the Pre-Launch Audit
Launch and go live!
06 • The Leads
This bonus module sets you up for search success & lead capture!
Optimize your content for search
Connect your Google Analytics
Say “Hi - we’re launched and live!” with Google Search Console
Set up a winning email campaign in Flodesk or Kit
Market your new site to the world
the TEMPLATES
My custom Squarespace templates include EVERYTHING you need & want
BIO to BLOG to SHOP
It’s ALL here for YOU
Best of all, there’s no agonizing decision to make. You don’t pick your template until AFTER you join Website Leads Lab.
the Oxford
Editorial. Modern. Clean. The Oxford is a ‘words-forward’ template with bold typography paired with visually striking imagery that puts your brand message & services front and center.
the Linden
Visually stunning, the Linden showcases beautiful imagery, dynamic features, and “classically modern” typography. Every element is thoughtfully curated to bring your creative work to life.
Each Template Includes
Home
About
Services
Scheduling
Contact
Resources
Shop
Blog
Blog Post
Portfolio
Portfolio Project
Social Media Bio-Link
Opt-In Landing
404
Privacy
Terms & Conditions
HOW IT WORKS
02 | Install Your Template With 1-Click
Log into the course and select your template. Your Squarespace template invitation will pop into your inbox in 24 hours. Click to accept & voilà - it’s installed!
05 | Launch Your Site Proud & Stress-Free
Press the PUBLISH button on your beautiful, strategic new site. Then enjoy the new clients, compliments, and sales!
03 | Craft Your Copy To Sell Your Services
Go through the powerful best-fit-buyer, SEO keywords, and website copy guides. You’ll have “aha!” moments, resulting in website words that sell!
01 | Join Website Leads Lab
Welcome to the club! All the videos, written instruction, and downloads are here at your fingertips. Need more support? Just send over an email or hop on the bi-monthly Live Calls.
06 | Watch Your Website Work For You
SEO? ✓ Email marketing? ✓ Google analytics? ✓ Google Search Console? ✓ Rest-assured, your new site will get noticed fast!
04 | Drag & Drop To Customize Your Template
Make your template your own! Squarespace makes it fun and easy with it’s intuitive drag and drop platform.
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★★★★★
“I've been really enjoying the course and working on the template. It's comprehensive and is so much more than just setting up a website.
I love how you take us through thinking about our business before getting into the actual website.
It makes so much sense, because unless the way we think about our business is clear, our website won't attract the right clients.
— MAYA M.
Get launched & get leads with Website Leads Lab!
ONE-TIME PAYMENT
✓ Immediate lifetime access to WLL + all future updates
✓ Buy now & get an extra bonus
$427
Pay In Full
2 MONTHLY PAYMENTS
✓ Immediate lifetime access to WLL + all future updates
✓ Buy now & pay over 2 months
$239
Payment Plan
Join Website Leads Lab
AND YOU’LL GET THESE EXTRA BONUSES (FOR FREE!)
BONUS NO. 1 —
AI Marketing Research & Writing Assistant
$150 VALUE
Want a shortcut to creating content that converts? Here it is!
This guide contains expert-crafted AI prompts to help you write compelling web copy, optimize your site for search, grow your email list, and more.
PLUS - it contains a powerful “warm up” prompt that that will dramatically improve your AI outcomes for any situation.
This guide will turbo-charge your results in a fraction of the time!
BONUS NO. 2 —
Profit-Making Pages: Blog, Shop, Portfolio
$500 VALUE
Others charge hundreds or even thousands for creating and setting up blog, shop, and portfolio pages. Not here!
A custom blog, shop, and portfolio is included with your template. PLUS, you get a bonus module showing you how to set it up like a pro.
PLUS - Unlike most other platforms, there’s zero extra cost or separate installation hassle for these valuable pages.
So whether you want to blog for product promotion and SEO (my top strategy), set up shop for digital or physical sales, and/or showcase your best work in a gorgeous portfolio, YOU ARE SET!
And you won’t believe just how easy this is in Squarespace.
BONUS NO. 3 —
The Leads: SEO & Marketing Module
$500 VALUE
You can have the most gorgeous website in the world, but if no one sees it, does it even exist?
If you have traffic but don’t capture leads, is there any point?
Fortunately, neither will be a worry because this bonus sets you up for search engine and lead capture success.
The SEO lessons and resources will teach you the ins and outs of optimizing your site for search. Then it will connect you with Squarespace’s seamless Google Analytics and Search Console integrations.
Next, build your #1 money maker - your email list . Use Flodesk or Kit to set up a lead magnet sign up and welcome sequence that will have your audience saying “Yes please!”
Finally, market your beautiful new site to the world. I have a template + lesson on how to spread the word, plus set-up pointers for your bonus Social Media Bio-Link page.
the PAY IN FULL BONUS
Your Homepage Review
Pay in full and I’ll personally review your homepage
$300 VALUE
Here’s the deal: submit your homepage for review along with any questions within 90 days of purchase. I’ll review your page and send you a video providing feedback and answering your questions.
BUT WAIT, THERE’S MORE!
90 Day Support Promise
Even with step-by-step tutorials and done-for-you templates, we all need that extra support sometimes. I never want you to feel stuck, especially when you have that burning question that just. can’t. wait.
That’s why as a WLL student, you’ll have 3 months of access to expert support.
90 Day Email Support
Sometimes you need a little extra support, and you definitely don’t want to be left hanging. If you have more questions, shoot me an email. I’ll get back to you asap with an email or video response, so you can keep your project moving.
Here’s a recap of you’ll get when you join Website Leads Lab today
use full bonused-out money shot here
from the Course, you’ll get:
Your keywords identified to attract the right search traffic
Your website copy prepped and ready for your template
Your template built out with step by step instruction
Your site launched - Squarespace makes it so easy
Your email lead magnet email marketing funnel done
Your content optimized for search
Google analytics and Google search console setup so you’re SEO ready
7 instructional modules with with easy-to-digest video and written lessons
Helpful downloads and resources
90 days of priority email support
6-month free Squarespace trial
20% off annual Squarespace plan
from the Template, you’ll get:
Your choice of 3 strategically designed, client-getting Squarespace templates (choose after you join!) including:
Home page
About page
Service page
Contact page
Blog page
Portfolio page
Shop page
Social Media Bio page
404 page
Terms & Conditions page
Privacy page
from the Bonuses, you’ll get:
Bonus #1 - AI Website Copy Prompts
Bonus #2 - Profit-Making Pages: Blog, Shop, & Portfolio + Set Up Lessons
Bonus #3 - The Leads Module: SEO & Marketing For Your Site
Pay-In-Full Bonus: Homepage Review
ALL OF THIS IS ALL YOURS
FOR ONLY $427
(Trust me, the custom template ALONE is worth that!)
ONE TIME PAYMENT
✓ Immediate lifetime access to WLL + all future updates
✓ Buy now & get an extra bonus
$427
Pay In Full
2 MONTHLY PAYMENTS
✓ Immediate lifetime access to WLL + all future updates
✓ Buy now & pay over 2 months
$239
Payment Plan
Risk Free Guarantee —
Risk Free Guarantee —
14 Day Risk-Free Money-Back Guarantee
I’m so confident Website Leads Lab will be the easy-to-follow, step-by-step course and template system you need to successfully build and launch your website that I’m backing it with a no-hassle, 14 day money-back guarantee.
✔ If you’re not satisfied for any reason within 14 days of purchase, then let me know why, and I’ll issue you a full refund.
Have Questions? I've Got Answers!
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You get access for the lifetime of the course, which barring a meteor landing on Squarespace headquarters, should be for a long time.
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This is a self-paced course with step-by-step video tutorials, easy-to-follow written instructions, download support materials, and other helpful resources.
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That’s entirely up to you! Website Launch Blueprint is designed so you can create a beautiful website in about a week or even less, but the real variable is how prepped your content is - copy and imagery. The best part? it’s a self-paced course so you can complete it on a schedule that works for you.
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ZERO worries my friend! You’re in excellent hands. First, Squarespace is the most user-friendly website-building platform on the market.
Second, WLL goes through every step you need to successfully customize your template and launch.
By the time you’re done, you’ll feel like a pro!
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You will have 90 days of priority email support from Scaled Up Studio for course and template questions.
There will be a scheduled live Q+A call with students where you can get your questions answered plus a private Facebook group.
Squarespace provides award-winning help 24-7 through their tutorials and email help desk.
(Seriously, Squarespace help is my “gold standard” for comparison.
the COURSE
the TEMPLATE
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After you join WLL, log into the course and choose your template whenever you're ready.
Within 24 hours, you’ll receive a Contributor Invitation from me via Squarespace.
All you have to do is click to accept and the template will be installed in the dashboard of your free Squarespace trial account.
Your free trial will be automatically extended to 6 months.
You do not need a paid account until you actually launch.
IF YOU DON’T YET HAVE A SQUARESPACE ACCOUNT, NO WORRIES!
Just sign up for a free Squarespace 14 day trial when you get the Contributor Invitation email using the same email you used to join Website Leads Lab.
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Squarespace is an easy-to-learn platform with beautiful page layouts that take minutes not hours to create and allow you to design a site in days vs. weeks or months.
Drag and drop editing
24-7 award-winning support via live chat, email support tickets, and tutorials
Easy out-of-the-box mobile responsive design (Wix is not fully responsive and Showit / WordPress require you to essentially rebuild your site for mobile view)
Super-simple ecommerce set up (literally about two clicks to set up a shop)
Unlimited storage space (unlike Wix, Showit, or WordPress)
Integrated and intuitive SEO setup and capabilities
Completely WYSIWYG interface (unlike Showit & WordPress)
No non-native plug-ins and integrations required for full use (these can cause tear-your-hair-out compatibility problems resulting in lengthy troubleshooting and are required for blogging on Showit and doing almost anything on WordPress. Like seriously, you don’t know how important this is.)
All Squarespace sites are automatically protected with free SSL certificates. SSL helps keeps your site secure, so much so that Google will penalize your SEO until you have one. (WordPress requires you to track down a non-native SSL cert and integrate it separately)
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Yes you can! See this Help page for both general and platform-specific site-move information.
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This template is totally code-free!
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If you’re already a Squarespace user, your new template will be installed as a 6 month trial website in your account.
You can copy/paste your text content from your old pages to your new ones and upload images you want to reuse.
Once you’re ready to launch, simply transfer your domain from your old site to your new one (the course covers this).
You’ll cancel your old Squarespace plan and start a new one. Squarespace will give you a pro-rated refund, plus you’ll get 20% discount for a new annual plan.If you have a large blog where copy/paste is onerous, you could migrate to Squarespace 7.1(if you’re still on 7.0)
Once you’re on 7.1, you could copy the template style settings, layout, and imagery and recreate it on your own site. (Website Leads Lab teaches you how to do all of this.)
Or hire someone on Fivrrr to either copy over your blog content to your new template or recreate the template on your original site.
Still have questions? Send an email, I’m here to help! hello@tinaflint.com
Praise for Flint Studio
★★★★★
“I really love the design you’ve produced - can’t wait to get stuck in and make it my own!”
“I just purchased this guide which is absolute genius by the way. I have taken a lot from this and I’m very grateful to have found your page and services. Many thanks again.”
“You’re a wealth of knowledge and your emails and downloads have been so helpful to my business!!”
Get launched & get leads with Website Leads Lab!
Strategic Squarespace templates that drive conversions
Step by step process to reveal your brand messaging and write your website copy
Step by step Squarespace & template instruction for easy build-out
Inquiry forms and email marketing set-up to capture & nurture leads
SEO & site analytics set-up to get more traffic
Code-free Squarespace platform that’s fun and easy to use
Launched in about a week so you can start getting those leads
All backed by a 14 day risk-free, money-back guarantee
ONE-TIME PAYMENT
✓ Immediate lifetime access to WLL + all future updates
✓ Buy now & get an extra bonus
$427
Pay In Full
-
2 MONTHLY PAYMENTS
✓ Immediate lifetime access to WLL + all future updates
✓ Buy now & pay over 2 months